Welcome to Yello, where we weave sustainability, style, and story into every piece we create. Yello is designed for women who believe in looking good, feeling good, and doing good – for themselves, the people around them, and the planet we all call home.
Yello sprouted from a seed of an idea in 2020 when our founder, Zein Altawil, embarked on a personal journey towards a more sustainable and conscious lifestyle. Amidst her transition, Zein recognized a void in the marketplace: the need for sustainable abayas. So, she decided to roll up her sleeves and fill the gap herself.
Our collections embody Zein’s vision, featuring timeless pieces thoughtfully crafted from some of the most eco-friendly fabrics on the market. Our designs aspire to leave your skin feeling as happy as your conscience and lighten your carbon footprint one garment at a time.
OUR ESSENCE
Yello is not just a brand; it’s a community, a craft, and a pledge to our beautiful planet. We are continually striving to evolve, pushing our boundaries, and striving to make our operation as zero-waste and fully circular as possible. Although we know it’s an ambitious dream, we are taking significant strides towards it, adopting circular designs and minimizing waste wherever possible.
Our collections aren’t merely about fashion; they’re about longevity. We create timeless pieces that effortlessly blend with your wardrobe, surviving the ebb and flow of trends and standing the test of time.
Welcome to Yello. Embrace the change.
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